Here are some real examples of the content Life is Good put out in 2022. Visit @lifeisgoodco on Instagram for more up to date content.

March Dadness

Optimism Month. We launched our first content series on TikTok called, The Practicing Optimist. Check out @lifeisgoodco for more examples from our scrappy in-house creative team.

@lifeisgoodco Optimism is making the most of chilly winter days. Plus, puppies. #lifeisgood #OptimismMonth ♬ Sunroof - Nicky Youre & dazy
@lifeisgoodco Optimism is playing with your food. #lifeisgood #OptimismMonth ♬ April (No Vocals) - The Young Ebenezers
@lifeisgoodco Optimism is taking the first step, even if it's scary. #lifeisgood #OptimismMonth ♬ James Bond Theme - Monty Norman

Mental Health Awareness Month

Fall Engagement Content

Valentine’s Day Dog Dating Profiles

Below is the deck I put together to pitch this new strategy.